Welcome to Poochie Keen! 🐾
From One Dog Parent to Another – Fun, Functional, and Fabulous!
Poochie Keen is a dog apparel company founded by me, Brooke, and my best friend, Chicken!
We’re a small but passionate team on a mission: to bring dog pawrents unique and high-quality gear that’s as functional as it is fun!
Each piece is carefully designed with your dog’s comfort as the top priority—because happy pups mean wagging tails! ❤️🐾
About Poochie Keen
Chicken & Brooke
Dogs have always been at the heart of my world and have shaped who I am.
I’ve been lucky enough to spend many years working with dogs — in daycares, boarding facilities, and eventually through my own dog walking business. From beach days and Halloween events to splashing in the local dog swim, my focus was always on building bonds, creating joyful outings, and making every moment special for the dogs in my care.
I've also volunteered with rescue dogs abroad , which was a life-changing experience that deepened my mission: to give back to dogs, learn from them, and keep them at the centre of everything I do.
The real star of the show? Chicken! 🐾
My hairless sidekick, best friend, and business pawt-ner. Sensitive to the elements and full of sass, she inspired every part of this journey — from the fit of the suits to the joy behind every pattern. I love her more than words can say. She means everything to me — and always will. 💘
Dog clothing?!
Some pups truly benefit from a little extra flair in their wardrobe — and for many, it’s much more than just fashion!
For slender, short-coated, or hairless breeds like Whippets, Xolos, Italian Greyhounds, and other sighthounds, clothing is often a necessity. With minimal body fat and sensitive skin, they can struggle to regulate temperature. A well-fitted layer helps keep muscles warm, protects their skin, and supports overall comfort — from tail to snoot.
Playful pups who dive into mud puddles? Quick-drying suits help keep the dirt off and make cleanup a breeze. For allergy-prone dogs, clothing can act as a shield against environmental irritants, while senior dogs often love the warmth of a cozy layer for stiff joints.
Medical recovery, jackets for chilly days, reflective vests for nighttime safety or even snug fits that help anxious dogs feel more at ease during fireworks or storms - clothing truly can make a real difference.
Owning Chicken only deepened my understanding of how important the right layer can be. My goal is to create dog clothing that’s as thoughtful, functional, and joyful as our dogs deserve.
Poochie Keen
I draw every Poochie Keen print pattern by hand and design the sizing, fit, and obsess over every little detail. I work closely with a professional manufacturing partner to bring my designs to life.
As a new small brand, producing custom-printed, high-quality fabric locally just isn’t something I can afford right now (yet!). Having the suits sewn by skilled professionals means they’re finished to a consistently high standard — with strong stitching, smooth seams, and reliable sizing that I wouldn’t be able to achieve alone. This is what helps them reach the level of quality and comfort I know your dogs deserve!
I do still occasionally tweak, adjust and sometimes sew a few extras products here and there, but my focus from the start has been on creating something that feels fun, expressive, and joyful, while still being genuinely practical and well-made. I wanted the suits to look playful, but also be the kind of thing you and your dog would reach for again and again 😊
Let’s be real:
There’s a serious lack of bold, unique, and fun dog clothes that don’t compromise on quality.
Our mission?
To bring dog pawrents everywhere high-quality, totally Chicken-approved gear that’s equal parts functional and fun — because why can't dog wear be comfy, stylish and a little bit silly!?
Thank you for being here to celebrate the launch of my dream project — Poochie Keen!
I’ve poured my heart into the first collection, and I’m so excited to finally share it with you and your pups. These suits have been tested, tweaked, and tail-wag approved.
Chicken and I can’t wait for you to explore the shop and see what’s in store. We’ve got big dreams ahead to keep your pup the talk of the walk. 🐾
Your support means the absolute world to us.
With love,
B & C 🐔From one dreamer to another—keep chasing your tail, and you just might catch it. 🐶✨